Head of Brand Retail, Vans
Core
Deliver retail revenue and profitability for Vans across EMEA by translating brand strategy into commercially impactful consumer-led retail execution.
Role type
Head of Brand Retail (Strategic Leadership)
Builds
Retail commercial plans, store concepts, and in-store experiences for Vans across Europe, Middle East, and Africa.
Domain
Fashion/Retail (Footwear/Lifestyle)
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> product features (retail strategy & execution)
Required skills
Retail leadership, commercial planning, store tiering, fleet strategy, stakeholder alignment, financial target delivery, store lifecycle management
Preferred skills
Experience in global consumer/lifestyle/fashion brands, fluency in European languages
Technologies
None stated
Responsibilities
Define retail LRP goals aligned with GM and VP Retail; deliver revenue, margin, and contribution targets; lead retail go-to-market process and seasonal execution; own end-to-end store customer experience and VM quality; manage store lifecycle (openings, closures, relocations) and lease negotiations.
Seniority
Senior, strategic leadership