Associate Brand Manager - Innovation (Multiple Positions)
Core
Drive the development of new and delicious food products from concept to launch by leading cross-functional teams in ideation, commercialization, and market entry.
Role type
Associate Brand Manager (Product Innovation)
Builds
New and renovated food products for consumer markets
Domain
Consumer Packaged Goods (CPG) / Food & Beverage
Deliverable
product features
Required skills
Project management, cross-functional leadership, market trend analysis, competitive intelligence, product commercialization, launch planning, packaging strategy, promotional strategy, creative problem-solving, analytical thinking
Preferred skills
Experience in brand management, product innovation, or CPG, passion for food and flavor innovation, growth mindset, consumer obsession
Technologies
None stated
Responsibilities
Lead ideation, development, and execution of new products; analyze market trends and competitive intelligence; manage product commercialization process; partner with Marketing & Sales to develop launch plans, positioning, and promotional strategies
Seniority
Mid-level, hands-on IC