Segment Marketing Manager, Transportation and Mobility
Core
Drive global growth for the Secure Connected Edge business line by leading segment strategy, customer engagement, and go-to-market execution for transportation and mobility applications.
Role type
Senior segment marketing manager (semiconductor/embedded systems)
Builds
Global segment strategies, solution positioning, campaign content, and sales enablement materials for transportation and mobility customers.
Domain
Semiconductor industry, embedded systems, transportation and mobility
Deliverable
product features | dashboards & analysis
Required skills
Segment strategy development, go-to-market planning, market analysis, solution positioning, cross-functional collaboration, roadmap planning, embedded software knowledge (Linux, RTOS), executive communication
Preferred skills
Experience with microprocessor/microcontroller/NPU ecosystems, partner program management, mass-market channel activation
Technologies
Linux, real-time operating systems, microprocessors, microcontrollers, NPUs
Responsibilities
Develop and execute global segment strategies to drive revenue and design wins; Translate customer and market insights into actionable roadmap recommendations; Create segment messaging and campaign content for sales enablement and digital marketing; Collaborate with product, sales, and applications teams to align priorities; Communicate progress and risks to stakeholders across global programs
Seniority
Senior, hands-on IC with strategic leadership
