Senior Product Manager, SEO
Core
Driving organic search traffic growth and market share for Redfin Rentals, Rent.com, and Apartment Guide through technical SEO, structured data, content strategy, and AI visibility optimization.
Role type
Senior Product Manager (SEO)
Builds
Organic search performance and traffic for multi-brand real estate rental platforms
Domain
Real Estate / Search & Discovery
Deliverable
product features
Required skills
SEO strategy, SQL, stakeholder management, product roadmap definition, competitive analysis, data fluency
Preferred skills
Generative AI tools, Python, multi-brand SEO leadership
Technologies
Nozzle, Semrush, Ahrefs, Profound, Claude
Responsibilities
Set and deliver SEO product strategy and roadmap; Translate SEO opportunities into engineering requirements; Maintain SEO backlog balancing impact and effort; Define success metrics and own performance reporting; Drive initiatives including internal linking and digital PR; Monitor competitors and search landscape.
Seniority
Senior, hands-on IC