Senior Coordinator, Artist Insights & Strategy
Core
Support the Director and Artist Brand Managers by conducting research deep dives, audience analysis, and cultural trend monitoring to define strategic directions for WMG's Off-Roster Catalog and extend the legacy of iconic artists.
Role type
Senior Coordinator, Research & Strategy Support
Builds
Strategic recommendations, pitch-ready concepts, content ideas, and partnerships for classic works
Domain
Music Industry / Digital Media / Audience Analytics
Deliverable
dashboards & analysis
Required skills
Cultural and strategic analysis, translating complex data into narratives, research project management, database organization, cross-functional coordination
Preferred skills
Familiarity with analytics tools (Chartmetric, co:brand, Luminate), brand strategy, marketing background
Technologies
AI-powered research tools, internal research databases, project trackers
Responsibilities
Conduct research deep dives and audience analysis; Monitor internet culture, social media trends, and fan behaviors; Translate findings into pitch-ready concepts and content ideas; Assist with data collection and visualization; Synthesize qualitative and quantitative data into narrative-led reports; Organize internal research databases and reports libraries; Coordinate task timelines across US and UK teams
Seniority
Mid-level Coordinator, hands-on execution with strategic support