Sr. Site Operations Specialist
Core
Leads site content calendars and executes content strategy for eCommerce digital platforms to support consumer shopping and brand campaign goals.
Role type
Senior Site Operations Specialist (eCommerce content)
Builds
eCommerce site content, content plans, and creative briefs for digital platforms
Domain
eCommerce, digital content management, retail
Deliverable
product features
Required skills
eCommerce content management, enterprise CMS (Amplience, AEM), website analytics (Adobe Analytics), behavioral analytics (Hotjar, Quantum Metrics), eCommerce platforms (SFCC, Shopify), SEO, project management, content marketing, brand management, cross-functional collaboration
Preferred skills
B2C omni-channel retail experience, eCommerce customer journey expertise
Technologies
Amplience, Adobe Experience Manager, Adobe Analytics, Hotjar, Quantum Metrics, Salesforce Commerce Cloud, Shopify, Microsoft Office
Responsibilities
Review and update site content calendars; develop content plans for consumer shopping and brand campaigns; write creative briefs and review content requests; analyze content performance and product categories to drive engagement and revenue; assist with quality assurance testing and signoff on site content
Seniority
Senior, hands-on IC