Consumer Marketing, Sr. Coordinator
Core
Coordinate end-to-end execution of integrated marketing campaigns across paid, owned, and earned channels for the Mexican market.
Role type
Senior Marketing Coordinator
Builds
Integrated marketing campaigns and digital initiatives
Domain
Consumer Marketing / Digital Media
Required skills
Campaign management, Digital marketing execution, Media planning, Agency management, Content strategy, Cross-functional collaboration
Preferred skills
Data analysis, Trend monitoring, Localization
Technologies
Social media platforms, Paid media channels, Analytics tools
Responsibilities
Develop and manage campaign timelines and deliverables, Lead digital marketing initiatives across social and paid media, Partner with media agencies to develop and optimize media plans, Manage relationships with creative and production agencies, Oversee social-first content strategies and calendars, Coordinate project priorities across Brand, Retail, PR, eCommerce, and Global Marketing teams