Director, Technical Consulting— Marketing Cloud Next
Core
Director leading end-to-end migrations from legacy marketing platforms (Eloqua, Marketo, HubSpot, legacy SFMC) to Salesforce Marketing Cloud Next, acting as primary technical authority for solution design, data architecture, and subscriber migration strategy.
Role type
Senior IC technical architect / Director of Professional Services
Builds
Salesforce Marketing Cloud Next migrations, Data Cloud unified profile implementations, and customer journey blueprints
Domain
Marketing Technology / Customer Data Platforms (CDP)
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Marketing Cloud Next platform expertise, Data Cloud/CDP implementation, subscriber data architecture, consent & compliance architecture, email deliverability strategy, data migration methodology, integration architecture, AMPscript/SSJS
Preferred skills
CTA certification, multi-channel migration (WhatsApp, LINE, Push, SMS), marketing data warehouse patterns (Snowflake, Databricks), Salesforce Loyalty/Commerce Cloud integration
Technologies
Marketing Cloud Next, Data Cloud, Informatica Cloud, Talend, MuleSoft, Azure Data Factory, Snowflake, Databricks, Eloqua, Marketo, HubSpot, Pardot
Responsibilities
Lead a team of up to 8 direct reports providing technical direction and mentorship; Design subscriber and audience data migration strategies including schema mapping and consent preservation; Architect Salesforce Data Cloud implementation for unified customer profiles; Own the journey migration blueprint mapping legacy workflows to Journey Builder; Define end-to-end data lineage including profiling, cleansing, and reconciliation; Lead functional and technical workshops for customers and partners; Manage customer expectations and negotiate complex solutions
Seniority
Director, hands-on IC with people leadership
