Director, Product Management — Campaign Brief Agent
Core
Lead the design and launch of a Campaign Brief Agent, an AI-powered tool that generates campaign design briefs and bills of materials to orchestrate downstream specialized agents for Salesforce's internal marketing team.
Role type
Director of Product Management (AI/Agentic Systems)
Builds
An AI agent that produces structured campaign inputs (audience, content, journey) for downstream orchestration layers.
Domain
Marketing Technology / Artificial Intelligence / Agentic Systems
Deliverable
production ML models | product features
Required skills
End-to-end product development in complex data-driven systems, multi-agent architecture design, behavioral data and engagement signal analysis, cross-functional execution leadership, customer empathy for internal stakeholders, strategic roadmap definition, system performance measurement.
Preferred skills
Experience with messaging systems, journey orchestration tools, campaign management platforms.
Technologies
AI agents, orchestration layers, behavioral data models, engagement tracking systems.
Responsibilities
Define vision and roadmap for the Campaign Brief Agent; translate business goals into agent interaction models; own the end-to-end product lifecycle from ideation to launch; define standards for agent performance and safety; conduct customer interviews and analyze campaign data; collaborate on systems considering engagement history and suppression rules; develop explainability features for agent handoffs; measure agent performance against business outcomes; drive adoption across outbound messaging use cases.
Seniority
Director, strategic leadership with hands-on product ownership