PLG Analytics Lead
Core
Lead Analyst for Product-Led Growth (PLG) analytics, building data infrastructure and funnel diagnostics to drive new logo growth.
Role type
Lead Analyst (PLG Analytics)
Builds
PLG data infrastructure, funnel analytics datasets, and dashboards for self-serve SaaS growth.
Domain
SaaS / Product-Led Growth / Data Analytics
Deliverable
production ML models | dashboards & analysis
Required skills
SQL, Tableau, dbt, A/B testing design, statistical significance analysis, causal inference, data pipeline collaboration, PLG funnel metrics (CAC, LTV, conversion), stakeholder communication, AI tool application
Preferred skills
Experience in ambiguous/fast-moving environments, mentoring junior analysts
Technologies
SQL, Tableau, dbt
Responsibilities
Build and maintain PLG data infrastructure and single source of truth; Define and track key PLG metrics (CAC, LTV, conversion); Lead funnel diagnostics and conversion gap analysis; Design and analyze A/B and multivariate experiments; Partner with data engineering and data science teams; Translate complex findings into clear narratives for senior stakeholders; Coach and mentor junior team members.
Seniority
Senior, hands-on IC with leadership responsibilities
