Public Relations Specialist
Core
Supports SCAN's External Communications function with executional work across public relations, corporate communications, thought leadership, social media, video production, and event communications to strengthen reputation and support business growth.
Role type
Senior-level Public Relations Specialist (IC)
Builds
Integrated communications campaigns, media coverage, executive visibility, and brand reputation for SCAN's healthcare and senior care portfolio.
Domain
Healthcare / Senior Care / Nonprofit
Required skills
Public relations, media relations, press release development, social media management, video production, event coordination, project management, communications analytics, executive support
Preferred skills
Experience in healthcare or nonprofit sector, thought leadership support, digital storytelling, media monitoring
Technologies
Microsoft Office, social media platforms, media monitoring tools, analytics tools
Responsibilities
Support media inquiries and reputation management; coordinate press releases and strategic announcements; manage executive thought leadership and speaking engagements; develop social media content and video storytelling; track communications analytics and reporting; provide project management support across multiple brands.
Seniority
Mid-Senior level, hands-on IC