Director, Business Analytics (Applebee’s)
Core
Senior analytics leader for Applebee's brand responsible for driving sales, traffic, profitability, and long-term growth through trusted insights and strategic recommendations.
Role type
Director, Business Analytics (Brand Lead)
Builds
Actionable business strategies, executive reviews, performance scorecards, and forecasts for franchisees and brand leadership.
Domain
Full-service restaurant / Hospitality / Franchise
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Business analytics, financial forecasting, data governance, KPI development, executive communication, team leadership, strategic planning, BI tool expertise, cross-functional partnership
Preferred skills
MBA, multi-unit restaurant experience, advanced analytics/predictive modeling, franchise operations knowledge
Technologies
Power BI, Tableau, MicroStrategy, Microsoft Excel, Microsoft PowerPoint
Responsibilities
Lead analysis of business performance (sales, traffic, guest behavior, profitability); Develop executive business reviews and strategic recommendations; Partner with Marketing, Operations, and Finance to evaluate initiatives; Lead metric development and data governance; Mentor a team of three analytics professionals; Drive adoption of advanced analytics and predictive modeling.
Seniority
Director, hands-on IC with people leadership