Copywriter
Core
Write clear, compelling, on-brand copy across Email, SMS, Paid Social, site content, digital, print, packaging, wholesale, and other customer-facing channels for a global lifestyle brand.
Role type
Copywriter
Builds
Customer-facing communications, CRM initiatives, seasonal marketing, and promotional initiatives
Domain
Fashion retail / Lifestyle branding
Deliverable
product features
Required skills
Copywriting, CRM messaging, performance testing, personalization, cross-channel adaptation, trend analysis, editorial voice maintenance
Preferred skills
None stated
Technologies
None stated
Responsibilities
Write copy for CRM initiatives including promotional campaigns and lifecycle communications; Develop and optimize copy through testing and performance insights; Adapt messaging across audiences, channels, and global markets; Partner with Editorial, Creative, and Marketing teams; Participate in copy reviews and editorial QA processes
Seniority
Individual Contributor
