Senior Analyst, Customer Analytics
Core
Analyze player behavior and engagement patterns to shape customer loyalty strategy and drive business decisions.
Role type
Senior IC customer analytics analyst
Builds
Actionable insights, scalable reporting frameworks, and dashboards for player experience and promotional outcomes
Domain
Regulated gaming / sports betting
Deliverable
dashboards & analysis
Required skills
SQL, Python/R/SAS/Matlab, statistical methods, hypothesis testing, experimentation design, customer behavior analysis, executive communication
Preferred skills
Cross-functional partnership, identifying emerging market trends, optimizing player experience
Technologies
SQL, Python, R, SAS, Matlab
Responsibilities
Shape strategy by analyzing customer behavior and lifecycle trends; Design and measure experiments for promotional effectiveness; Develop scalable reporting frameworks and dashboards; Partner cross-functionally to quantify business impact; Identify emerging customer trends and market dynamics; Translate complex data into executive-ready recommendations
Seniority
Senior, hands-on IC
