Associate Director - Entertainment PRS, Star Plus & Star Bharat
Core
Associate Director driving pricing strategy, revenue forecasting, and inventory optimization for Star Plus & Star Bharat channels to support sales teams and maximize channel revenue.
Role type
Senior IC Product & Revenue Strategy Manager (Entertainment)
Builds
Channel revenue plans, pricing strategies, sponsor packages, and client deal structures
Domain
Media & Entertainment (TV Channels)
Required skills
Strategic planning, Pricing strategy, Revenue forecasting, Client deal structuring, Competitive analysis, Financial modeling, Stakeholder management, Market trend analysis
Preferred skills
MBA/PGDBM from premier institute, 10-13 years post-qualification experience
Technologies
BARC data, Rate cards, Pitch decks, Revenue planning tools
Responsibilities
Define channel pricing strategy and benchmarks, build client-wise deal structures and sponsor packages, create bottom-up revenue forecasts, analyze genre trends and advertiser behavior, support sales teams with market insights and pitch decks, liaise with programming teams for inventory optimization.
Seniority
Senior, hands-on IC
