Associate Director - Entertainment Pricing, Planning, Supply and Ad Products, Digital
Core
Lead high-impact ad product and ad tech initiatives for the entertainment vertical, acting as a bridge between sales, product, and operations to roll out new ad offerings and enhance existing features.
Role type
Associate Director, Ad Product & Strategy
Builds
New ad formats, targeting, ad experiences, and packaged propositions for advertisers
Domain
Digital Media / AdTech / Entertainment (OTT)
Deliverable
product features
Required skills
Ad product development, pricing & packaging, programmatic monetization, yield management, new ad formats, advertising ecosystem knowledge (DSPs, SSPs, exchanges, header bidding, private marketplaces, targeting), cross-functional collaboration, commercial thinking
Preferred skills
Product/Strategy/Program roles in OTT/Media/Adtech
Technologies
DSPs, SSPs, exchanges, header bidding, private marketplaces
Responsibilities
Drive ad product launches, influence roadmap priorities, coordinate pilot launches and A/B testing, partner with sales for strategic deals, communicate program updates to leadership
Seniority
Senior, hands-on IC
