Marketing Officer
Core
Execute multi-channel marketing tactics and plans for private healthcare clinics and hospitals to drive patient acquisition and consultant profiles.
Role type
Marketing Officer
Builds
Hospital brand profile, patient referral events, and consultant-specific sales materials
Domain
Private Healthcare / Hospital Services
Deliverable
product features
Required skills
tactical marketing, digital marketing, project management, analytical skills, stakeholder engagement
Preferred skills
experience with 3rd party agencies, knowledge of marketing communications mix
Technologies
digital asset management system, social media platforms
Responsibilities
Implement and measure multi-channel marketing tactics; organize annual open events; develop consultant-specific materials; liaise with Primary Care Liaison Manager for GP events; manage stock levels of printed promotional materials; support hospital PR initiatives
Seniority
Individual Contributor