SEO Manager
Core
Lead organic search and AI visibility strategy, optimizing for traditional search and AI-generated answers (AEO/GEO) to drive traffic and brand presence.
Role type
SEO/AEO/GEO Manager
Builds
Organic search visibility, AI-generated answer rankings, proprietary research assets, and content programs for BigCommerce.
Domain
E-commerce, Search Marketing, Generative AI
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Keyword research, AI prompt engineering, Content strategy, Site auditing, Link building, Vendor management, Data analysis, Technical SEO, Stakeholder alignment
Preferred skills
Proprietary research design, AI tool fluency (Claude/Gemini), Early mover mindset
Technologies
SEMrush, Google Search Console, Screaming Frog, Clearscope, Scrunch, GA4, Amplitude, Claude AI, Gemini
Responsibilities
Own keyword and AI prompt research; Develop strategies for AI-generated answers and featured snippets; Lead blog and SEO content strategy; Conduct site audits for AI-readability; Manage external link building contractors and agencies; Analyze organic performance data and synthesize insights.
Seniority
Mid-Senior, hands-on IC