Associate Athletic Director, Strategic Initiatives and Brand Engagement
Core
Provide leadership and ensure alignment across the athletics department, serving as a strategic advisor to the Director of Athletics and a liaison for university-wide departments.
Role type
Senior sport administrator (Associate Athletic Director)
Builds
Strategic direction for the athletics department, student-athlete development programs, and brand engagement initiatives.
Domain
Higher education athletics administration
Deliverable
product features
Required skills
Strategic planning, cross-functional liaison management, budget management, event planning, student marketing, NCAA compliance
Preferred skills
Master's degree in related field
Technologies
None stated
Responsibilities
Serve on the Athletics Executive Team and advise the Director of Athletics; act as a liaison with Student Life, General Counsel, HR, and the Office of the President; lead student-athlete experience initiatives including SAAC and career counseling; manage administrative functions like expense reporting and budgeting; collaborate on creative services, branding, media days, and fan experience strategies.
Seniority
Senior, hands-on IC