Specialist - S&M - Digital Marketing 4A
Core
Managing and optimizing digital product content, master data, and translations across EMEA for multiple business divisions and brands.
Role type
Product Content Specialist (Digital Marketing)
Builds
Digital product content, master data sets, and localized content for online touchpoints (social media, e-commerce, B2B portals).
Domain
B2B Technology / Digital Operations / Product Information Management
Deliverable
product features
Required skills
Content Management, Digital Marketing Analytics, SQL, Salesforce, Project Management, Data Governance
Preferred skills
B2B Sales, Digital Asset Management (DAM), Product Information Management (PIM), Process Improvement
Technologies
Salesforce, SQL, PIM platforms, DAM platforms
Responsibilities
Digitize and maintain product content and master data; Coordinate translations and display settings; Collaborate with business leaders on digital product plans; Analyze trends to drive process improvements; Act as expert on PIM and DAM platforms.
Seniority
Specialist, hands-on IC