Associate Creative Director, Yahoo Search
Core
Define creative vision and messaging for Yahoo Search's AI-powered answer engine (Scout), leading integrated campaigns from strategy to execution.
Role type
Associate Creative Director (Marketing)
Builds
Integrated marketing campaigns for Yahoo Search and Scout AI product
Domain
Consumer technology, AI, search, digital media
Deliverable
product features
Required skills
Creative leadership, conceptual thinking, world-class writing, storytelling, full-funnel marketing strategy, cross-functional team leadership, agency partner management, brand voice mastery, content strategy, project management, analytical mindset, AI-forward experimentation
Preferred skills
Experience in consumer tech/AI/search, ability to simplify complex technology into human stories, ethical AI guidelines formulation
Technologies
AI platforms
Responsibilities
Guide team to develop innovative campaigns reflecting Yahoo Search identity; Lead conception and execution of multi-channel campaigns (digital, social, email, video); Craft and refine creative briefs; Oversee creative outputs for brand alignment; Build partnerships with agency teams; Monitor industry trends and formulate ethical AI guidelines
Seniority
Senior, hands-on IC