Senior Digital Marketing Strategist
Core
Develop and execute influencer, brand, and digital marketing campaigns for music artists, talent, and brands while managing client relationships and driving content strategies.
Role type
Senior Digital Marketing Strategist (Music/Talent)
Builds
Integrated growth opportunities for artists and brands via digital campaigns, content, and partnerships
Domain
Music industry / Digital Marketing / Influencer Marketing
Deliverable
product features
Required skills
Influencer/talent relations, Digital campaign strategy, Social media mastery, Content creation, Analytics & reporting, Client relationship management, Budget management, Paid media, CRM/Email marketing, Trend anticipation
Preferred skills
Experience with high-profile talent, Discretion with sensitive information, Flexibility for nights/weekends
Technologies
TikTok, Meta, Snapchat, X, YouTube, Discord, Twitch, Instagram, CRM tools
Responsibilities
Lead influencer and brand strategies, Build and manage external partner networks, Conceptualize and produce campaign creative, Establish KPIs and analyze campaign performance, Anticipate new platform features and cultural moments
Seniority
Senior, hands-on IC