LN Media & Sponsorship || Sr. Brand Manager
Core
Lead day-to-day relationship and activities for Live Nation's strategic marketing partnerships with top corporate brands, focusing on festivals and social content.
Role type
Senior Brand Manager (Account Management)
Builds
Strategic music marketing programs connecting sponsors with event fans
Domain
Live entertainment, music festivals, sponsorship
Deliverable
client delivery
Required skills
Client relationship management, program activation, financial performance & budget planning, team management, innovation & growth, project management, financial forecasting, KPI definition, cross-functional collaboration, travel adaptability
Preferred skills
Experience with physical and digital marketing programs, consumer market research, enterprise technology platforms (Salesforce, Tableau, etc.), music industry knowledge
Technologies
Salesforce, Tableau, Microsoft Office, Keynote, Slack, Asana
Responsibilities
Manage full lifecycle of sponsorship programs (planning, execution, measurement, reporting), lead key client meetings, optimize sponsorship program financial health, define and measure KPIs, develop relationships with internal teams and external clients, mentor early-career professionals
Seniority
Senior, hands-on IC with team management responsibilities