News Audience Analyst
Core
Audience data analyst translating audience behavior and trends into actionable strategies for newsroom editors and reporters to expand the reach and impact of journalism.
Role type
Audience data analyst
Builds
Metadata, reports, dashboards, and data workflows supporting daily analytics needs of the newsroom.
Domain
Digital media / Journalism
Deliverable
dashboards & analysis
Required skills
Website or content analytics, Google Analytics, data visualization, SQL, Python, R, experimental design, stakeholder collaboration
Preferred skills
None stated
Technologies
Google Analytics, Google Sheets, Excel, SQL, Python, R
Responsibilities
Support key strategic analyses on audience behavior and trends; Design metadata, reports, dashboards and data workflows; Answer questions about journalism reach and engagement; Partner with data and product teams to design scaling data tools; Conduct regular deep dives on coverage reach and engagement.
Seniority
Mid-level (3+ years experience)