Digital Marketing and Transformation, Specialist
Core
Drive strategic transformation initiatives, business improvements, and enhancement programmes across the marketing ecosystem by acting as a bridge between business stakeholders, delivery teams, and supporting functions.
Role type
Senior Business Analyst / Transformation Specialist
Builds
Business solutions, project plans, governance materials, and portfolio reports for marketing transformation initiatives
Domain
Insurance / Financial Services / Digital Transformation
Required skills
Business analysis, Solution development, Project coordination, Stakeholder management, Governance support, Requirements gathering, Process optimization, Workshop facilitation, Risk management
Preferred skills
Insurance domain experience, Digital transformation experience, Analytics exposure, Power BI, SQL, Agile/Waterfall methodologies
Technologies
Power BI, SQL
Responsibilities
Partner with stakeholders to understand business priorities and challenges; Gather, analyse, and document business requirements for transformation initiatives; Develop practical business solutions addressing operational needs and customer experience; Develop and maintain project plans, milestones, and timelines; Track progress, risks, issues, and dependencies across initiatives; Support portfolio tracking, reporting, and governance forums; Facilitate workshops and requirement sessions with relevant stakeholders.
Seniority
Mid-Senior, hands-on IC
