VP-Thought Leadership, Creative and Content
Core
Sets the enterprise vision for thought leadership, creative, content, and AI visibility strategy to strengthen brand authority and engage audiences across traditional, digital, search, social, and AI-powered channels.
Role type
VP of Thought Leadership, Creative and Content
Builds
Enterprise thought leadership platforms, original research, executive perspectives, and an AI-native content and creative engine.
Domain
Financial services / Corporate Communications & Brand Strategy
Deliverable
product features
Required skills
Enterprise thought leadership strategy, AI-native content operations, executive creative direction, audience insights, content governance, stakeholder influence, team leadership, financial services knowledge
Preferred skills
Advanced degree, 15+ years progressive leadership, regulated environment experience
Technologies
Generative AI, AI-powered discovery tools, digital channels, social media platforms
Responsibilities
Define enterprise vision for thought leadership and AI visibility; establish annual strategy and operating plans; lead development of signature content platforms; build AI-native content engine; create enterprise governance and standards; influence senior stakeholders; represent organizational vision externally; build and develop high-performing teams.
Seniority
VP, strategic leadership & team building
