Senior Designer, Brand Experience Designer
Core
Define future-facing digital experience paradigms and interaction models for GM's web and mobile ecosystem through concept work, prototyping, and design frameworks.
Role type
Senior Brand Experience Designer (Strategy & Systems)
Builds
Future digital experience paradigms, interaction frameworks, and design patterns for GM's web and mobile platforms
Domain
Automotive digital ecosystem, brand experience, emerging technologies
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Concept-driven design, interaction model definition, experience architecture, system-level design patterns, digital prototyping, visual design, UX strategy, storytelling, cross-functional collaboration
Preferred skills
Emerging technology integration (automation, intelligence), company-level product strategy alignment, matrixed organization experience, curiosity-driven learning
Technologies
Figma, AI tools
Responsibilities
Lead exploration of future digital experience paradigms, develop and validate design point of view, reimagine end-to-end web experiences from 0 to 1, establish experience frameworks and design patterns, define experiential language and interaction principles, partner with product/engineering/marketing to validate concepts, present work with visual clarity and craft quality
Seniority
Senior, hands-on IC with strategic influence
