Makeup Brand Manager
Core
Lead strategic planning and execution of marketing initiatives for a makeup brand, ensuring alignment with business objectives and driving sales growth in the Mexican market.
Role type
Senior Brand Manager (Beauty/Cosmetics)
Builds
Makeup product portfolio strategies and brand equity
Domain
Luxury Beauty / Cosmetics
Deliverable
product features
Required skills
Strategic brand leadership, Product portfolio management, Market analysis and consumer insights, Sales and retail strategy, Budget and financial management, Team leadership and development, Stakeholder management
Preferred skills
Experience with international brand management, Knowledge of luxury beauty market dynamics, Familiarity with sustainability initiatives
Technologies
Microsoft Office, Excel, Power BI
Responsibilities
Develop and execute long-term brand strategy, Oversee makeup category portfolio management, Conduct market research and consumer analysis, Partner with sales teams to drive in-store and online sales, Manage marketing budget and track financial performance, Lead and mentor a makeup team
Seniority
Senior, hands-on IC