Marketing - Senior Marketing Manager - Hsinchu
Core
Senior marketing manager translating advanced logic technology roadmaps and process integration strategies into aligned product and market strategies for ASML's lithography solutions.
Role type
Senior IC marketing manager (semiconductor strategy)
Builds
Product and market strategies, patterning strategy frameworks, cost of ownership (CoO) and value models
Domain
Semiconductor industry, advanced logic foundry, lithography
Deliverable
product features
Required skills
process integration, device/process engineering, advanced node scaling, capacity modeling, market sizing, value analysis (CoO/ROI), strategic planning, stakeholder influence
Preferred skills
network within semiconductor ecosystem, ability to navigate ambiguity, data-driven mindset
Technologies
lithography, process integration, advanced node scaling
Responsibilities
Partner with logic customers to translate technology roadmaps into market strategies; Distill customer roadmaps into patterning strategy frameworks; Analyze market trends to forecast demand; Develop CoO and value models; Act as integrator across business lines and strategy functions; Build external network across customers and industry experts
Seniority
Senior, hands-on IC