Marketing & Campaign Officer
Core
Deliver integrated marketing and communications campaigns, manage CRM-driven audience engagement, and coordinate external agency relationships to support a national not-for-profit membership association.
Role type
Marketing & Campaign Officer
Builds
Integrated marketing campaigns, CRM communications, paid advertising initiatives, and digital marketing collateral
Domain
Not-for-profit / Membership association
Required skills
Integrated marketing campaign management, CRM platform management (HubSpot), external agency coordination, audience segmentation, paid advertising management, digital marketing execution, Google Analytics, project management
Preferred skills
Graphic design software proficiency, video editing software proficiency, experience within membership organisations
Technologies
HubSpot, Google Analytics
Responsibilities
Support delivery of integrated marketing and communications campaigns aligned to organisational priorities; Manage and optimise CRM-driven communications including audience segmentation and reporting; Coordinate creative projects and manage relationships with external design and marketing agencies; Support delivery of paid advertising and digital marketing campaigns; Monitor campaign performance and provide insights to improve engagement; Ensure projects are delivered on time, within budget and to a high standard
Seniority
Mid-level, hands-on IC