Branding & Marketing Manager
Core
Develop and execute branding and marketing strategies for the Oceania region to drive qualified traffic, generate leads, and enhance brand reputation.
Role type
Marketing Manager (Oceania)
Builds
Marketing campaigns, roadshows, training workshops, exhibitions, and digital content for O2O/B2B and B2C sectors.
Domain
Renewable energy (photovoltaic, energy storage, wind power)
Deliverable
product features
Required skills
Marketing strategy, campaign management, competitive intelligence, content creation, event management, lead generation, performance analysis, copywriting, social media management, public relations, market analysis
Preferred skills
Experience in renewable energy industry, proficiency in Microsoft Excel and PowerPoint, logic thinking, creativity
Technologies
Microsoft Excel, PowerPoint
Responsibilities
Lead marketing campaigns from idea to execution, analyze competition and benchmark ideas, refine product marketing techniques, coordinate activities to generate leads, formulate market-specific marketing plans, create content for online and offline channels, monitor media performance and KPIs, support sales with brand content, organize customer events, communicate with headquarters and external agencies.
Seniority
Mid-level, hands-on IC