Associate Director, Medical Education Marketing, US Congress and TLL Asset Lead
Core
Lead national strategy and execution for Alnylam's US congress presence and Thought Leader Liaison (TLL) marketing to support brand goals and elevate AMVUTTRA's presence across key stakeholder groups.
Role type
Associate Director, Medical Education Marketing (Pharmaceutical/Biotech)
Builds
Educational initiatives, congress activations, and KOL engagement resources for the field team
Domain
Pharmaceutical marketing, Medical Education, Rare Diseases (RNAi therapeutics)
Deliverable
product features
Required skills
Strategic planning, Cross-functional leadership, Compliance navigation, KOL engagement, Event management, Vendor management, Data-driven optimization
Preferred skills
MBA or advanced degree in life sciences/marketing, 8+ years in pharma/biotech marketing, HCP engagement expertise, Peer-to-peer strategy
Technologies
None stated
Responsibilities
Define and execute congress education strategy (symposia, theaters, sponsorships); Provide on-site leadership during national congresses; Optimize congress sponsorship and attendance; Foster relationships with medical associations; Lead TLL strategy and KOL insights process; Develop KOL-led training for field teams; Partner with Medical, Legal, and Compliance teams; Establish metrics to evaluate congress effectiveness; Oversee external vendors for content and logistics.
Seniority
Senior, hands-on IC with strategic leadership