Director Marketing
Core
Create detailed promotional and advertising plans, develop new strategies for live music events, and oversee the marketing department for AEG Presents Las Vegas shows.
Role type
Director of Marketing (Live Events)
Builds
Marketing campaigns, promotional materials, and artist/venue pitch decks for concerts, festivals, and residencies.
Domain
Live entertainment and music industry
Required skills
Marketing strategy, budget management, media buying, data analysis, team leadership, creative asset management, stakeholder relations, ticketing strategy
Preferred skills
Promoter experience, knowledge of music industry demographics
Technologies
Microsoft Word, Outlook, Excel, Photoshop
Responsibilities
Develop marketing strategies and campaigns for specific shows; oversee marketing team performance and workflow; manage media plans and vendor contracts; coordinate with PR agencies and artist management; analyze market data to drive ticket sales.
Seniority
Director, management level