VP Data Science
Core
Lead strategic data-science capability to turn complex data and business challenges into advanced modelling approaches, actionable insights, and scalable analytical solutions for media, marketing, and commercial priorities.
Role type
VP, Strategic Data Science (Senior Leadership)
Builds
Audience definition, segmentation, behavioural modelling, forecasting, predictive analytics, consumer-research automation, and synthetic populations/panels.
Domain
Media, Marketing, Advertising, Consumer Intelligence
Deliverable
production ML models
Required skills
Strategic leadership of data science teams, audience modelling, segmentation, behavioural modelling, forecasting, predictive analytics, measurement, media effectiveness, translating business problems to analytical solutions, scaling methodologies, stakeholder management, technical challenge oversight
Preferred skills
Experience with senior clients, developing reusable analytical frameworks, deep understanding of media and marketing
Technologies
None explicitly listed
Responsibilities
Own vision and strategy for data science across domain intelligence solutions, set best practices for advanced analytics, lead development of audience and consumer intelligence models, drive measurement and forecasting initiatives, partner with clients and internal teams to define commercial value, lead and develop senior applied data scientists
Seniority
VP, Senior Leadership
