Associate Creative Director, Growth Marketing
Core
Guide a team of designers, copywriters, and video editors to produce high-performing creative assets for growth marketing channels while personally executing design and concepting.
Role type
Associate Creative Director (Growth Marketing)
Builds
Original creative concepts, campaigns, and assets for paid social, organic/owned, CTV, and print channels.
Domain
Financial Technology (FinTech) / Performance Marketing
Deliverable
product features
Required skills
Creative direction, concepting and ideation, multi-disciplinary fluency (design, copywriting, video editing), cultural trend analysis, brand identity translation, external agency management, performance channel expertise (Meta, TikTok, YouTube, Google), AI tool prompting and workflow integration.
Preferred skills
On-set experience for UGC-style production shoots, deep hands-on experience with generative AI for image/video/scripting.
Technologies
Generative AI tools, AI-assisted editing platforms, script drafting AI, Meta Ads, TikTok, YouTube, Google Ads.
Responsibilities
Provide creative direction and feedback across design, copy, and video; concept original campaigns; partner with strategists and channel managers to shape briefs; manage external agency and freelance partners; guide creative approach across performance channels; champion AI-assisted workflows for ideation and production.
Seniority
Senior, hands-on IC with leadership responsibilities