Performance Manager (Demand Gen) (Performance Marketing) (Canada)
Core
Lead performance marketing programs and demand generation strategies for high-priority B2B tech brands, managing full-funnel campaigns and team development.
Role type
Senior Performance Manager (Demand Gen)
Builds
Full-funnel performance marketing campaigns and lead generation engines for enterprise clients
Domain
Digital Marketing / Performance Marketing / B2B SaaS
Required skills
Multi-channel campaign planning, full-funnel strategy, team leadership, client relationship management, performance optimization, resource management, change management, strategic roadmapping, stakeholder alignment
Preferred skills
Experience with category-defining B2B brands, mentorship of senior team members, agency thought leadership
Technologies
(Not specified)
Responsibilities
Lead teams in research, media planning, and strategic roadmaps for largest brands; conduct 1:1 strategic conversations with key clients; mentor and develop team members; drive company-level initiatives and cross-functional collaboration
Seniority
Senior, hands-on IC with team leadership
