Director of Product, Engagement, AI Native
Core
Own the engagement strategy and roadmap for Life360's member experience, deepening connection, coordination, and safety across 97.8M+ users.
Role type
Director-equivalent individual contributor product leader (engagement & growth)
Builds
The core member experience (connection, coordination, safety surfaces) for families using the Life360 mobile app
Domain
Consumer mobile apps / Family safety & location services
Deliverable
product features
Required skills
Consumer product strategy, engagement & growth at scale, systems thinking, quantitative experimentation, cross-functional influence, AI-native product management
Preferred skills
Activation/virality/onboarding expertise, UX detail, metric framework design
Technologies
AI tools for research, spec drafting, experiment analysis, and prototyping
Responsibilities
Define multi-quarter engagement strategy and roadmap; Drive engagement growth (frequency, multi-circle participation); Partner with Growth to convert acquisition to durable engagement; Lead experimentation across scales; Influence adjacent product teams (Growth, Platform, Safety); Operate as an AI-native PM
Seniority
Director level, hands-on IC
