Marketing Lead
Core
Develop and deliver marketing strategies, campaigns, and activations to increase community awareness and participation in Council services, programs, and initiatives.
Role type
Marketing Lead (local government)
Builds
Marketing plans, promotional content, and brand-consistent campaigns for Arts, Culture, and Place initiatives.
Domain
Local government / Public sector
Deliverable
product features
Required skills
Marketing strategy, campaign management, content creation, brand management, project management, Adobe Creative Suite, Canva, stakeholder engagement
Preferred skills
Degree in marketing or PR, experience with live streaming, media relations
Technologies
Adobe Creative Suite, Canva
Responsibilities
Develop and implement marketing plans and strategies; create compelling copy and promotional materials; monitor and evaluate campaign effectiveness; provide advice on communications tools and approaches; contribute to public relations and media enquiries.
Seniority
Mid-level, hands-on IC
