Senior Principal/Director, Public Relations - Coupang Play
Core
Senior Principal/Director leading external communications strategy, corporate reputation, and brand image for an OTT streaming service.
Role type
Senior Principal/Director Public Relations
Builds
Company messaging, media relationships, and crisis response for Coupang Play
Domain
Entertainment / OTT Streaming / Media & Communications
Deliverable
client delivery
Required skills
Strategic communication planning, media relations, crisis management, stakeholder communication, issue management, content creation, market trend analysis, digital PR
Preferred skills
PR at leading industry companies, technology/e-commerce experience, media/streaming/OTT industry experience
Technologies
Digital PR platforms, online media channels
Responsibilities
Execute strategic communication plans for media relations and press engagement; Build and maintain relationships with major print and online media journalists; Coordinate rapid communications responses to negative issues and media inquiries; Manage internal stakeholder communications and message alignment; Follow crisis management protocols and oversee issue follow-up activities; Develop press releases and media pitches
Seniority
Principal/Director, strategic leadership & execution