CareerPlan

Senior Copywriter

New York, NYFull-time$131k2026-11-06 → 2026-11-10
Hybrid

Core

Senior Copywriter leading integrated brand campaigns, translating strategy into creative concepts across film, digital, and experiential channels for Justworks.

Role type

Senior IC copywriter (creative leadership)

Builds

Integrated brand campaigns, product films, website copy, and brand experiences

Domain

B2B HR technology / Creative marketing

Required skills

Conceptual thinking, Integrated campaign thinking, Craft excellence, Project leadership, Collaboration, Presentation and influence, Judgment and resilience, AI fluency

Preferred skills

B2B or SMB-facing brand experience, Film and motion production experience

Technologies

AI tools

Responsibilities

Develop original, integrated campaign concepts; Lead projects from brief through launch; Create campaign lines and creative platforms; Write copy across film, social, digital, and experiential formats; Collaborate with directors, designers, and producers; Present and defend creative work to stakeholders.

Seniority

Senior, hands-on IC