Principal Competitive Intelligence Manager - Security
Core
Build and implement a robust competitive intelligence program for Security, analyzing competitors' products, strategies, and financial performance to enhance go-to-market strategies.
Role type
Principal Competitive Intelligence Manager (Security)
Builds
Battlecards, bulletins, training documents, competitive comparisons, external blogs, and web pages.
Domain
Search and Security technology
Deliverable
product features
Required skills
Competitive intelligence program management, Security market knowledge, Technical and analytical skills, Strategic positioning, Win/Loss analysis, Market trend analysis
Preferred skills
Sales engineering or technical marketing experience, Background in engineering or computer science
Technologies
Elastic Search AI Platform, Security solutions
Responsibilities
Analyze competitors' products, services, pricing, and marketing strategies; Create internal and external competitive materials; Track and communicate competitive developments; Develop proof points and external content; Collaborate on Win/Loss program; Maintain market awareness and SWOT evaluations; Advise on competitive positioning for new products; Participate in industry events.
Seniority
Principal, hands-on IC