Marketing Business Analyst (all genders)

Berlin, GermanyFull-time2026-10-02 → 2026-11-10

Hybrid

Core

Strategic consultant using data to understand customer behavior, journeys, and motivations to reduce churn and optimize marketing spend.

Role type

Senior Marketing Business Analyst (Reactivation Analytics)

Builds

Reporting and visualization assets supporting global performance oversight

Domain

B2C Subscription / Customer Retention

Deliverable

dashboards & analysis

Required skills

SQL, Spreadsheets, Tableau (or similar), Python (preferred), A/B testing, Statistical modeling, Large dataset analysis

Preferred skills

AI tools (ChatGPT, Claude, Copilot), Regression, Clustering, Time series analysis

Technologies

SQL, Tableau, Python, ChatGPT, Claude, Copilot

Responsibilities

Translate business questions into analytical tasks, Measure and benchmark Global Reactivation performance, Improve analytical processes with scalable solutions, Collaborate with other analysts

Seniority

Mid-Senior, hands-on IC

About HelloFresh

At HelloFresh, we want to change the way people eat forever by offering our customers high-quality food and recipes for different meal occasions. Even after celebrating our 10-year anniversary, we continue to see this mission spread around the world and beyond our wildest dreams. Now, we are a global food solutions group and the world's leading meal kit company, active in 18 countries across 3 continents. So, how did we do it? Our weekly boxes full of exciting recipes and fresh ingredients have blossomed into a community of customers looking for delicious, healthy and sustainable options. The