Strategist
Core
Develop and execute social media strategies for brands in the Indian market, bridging the gap between brands and consumers through data-driven insights and creative content planning.
Role type
Social Media Strategist
Builds
Holistic success measurement frameworks, content calendars, caption banks, and trendjacking posts for clients.
Domain
Digital Marketing / Social Media / Advertising
Deliverable
product features
Required skills
Social media strategy, consumer research, content calendar planning, audience segmentation, data analysis, creative synthesis, strategic rationale development, digital architecture mapping
Preferred skills
Experience in media/creative advertising agencies, independent task execution, project management, quality assurance, stakeholder communication
Technologies
VaynerMedia tools, research platforms, digital architecture mapping tools
Responsibilities
Craft content calendars and caption banks, perform content audits, develop audience segmentations, articulate strategic rationale, create presentation decks, map digital consumer journeys
Seniority
Mid-level (2.5+ years experience required)