Organic Social Creator
Core
Build CookUnity's organic social presence from scratch by creating viral, platform-native short-form video content that drives brand awareness and cultural relevance without a media budget.
Role type
Senior individual contributor organic social creator (video production & strategy)
Builds
Viral short-form video content, content franchises, and brand storytelling for CookUnity's social channels
Domain
Food & Culinary / Social Media Marketing
Required skills
End-to-end video production (shooting, editing, on-camera), organic audience growth strategy, trend identification, data-driven creative decision making, autonomous operation, food culture fluency
Preferred skills
Entrepreneurial mindset, experience building personal or brand accounts from zero, ability to work with minimal oversight
Technologies
Platform-native short-form video tools, social analytics platforms
Responsibilities
Own the account with full creative control, produce concept-to-post content independently, develop repeatable viral formats, track real-time cultural trends, use analytics to guide creative direction, represent brand voice publicly
Seniority
Senior, hands-on IC