Head of Digital Policy Communications
Core
Lead digital policy communications strategy and execution for Coupang's US Global Public Policy and corporate communications efforts across owned, paid, and social media channels.
Role type
Head of Digital Policy Communications (Senior Leadership)
Builds
Scalable digital communications platforms, editorial strategy for the corporate newsroom, and rapid-response/crisis communication capabilities.
Domain
E-commerce, US Public Policy, Corporate Communications
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Digital communications strategy, rapid-response/crisis communications, public policy advocacy, paid media management, team leadership, agency management, data-driven performance analysis, executive presence, content governance
Preferred skills
E-commerce or tech platform experience, digital analytics expertise, Asia-Pacific market knowledge
Technologies
Digital analytics tools, social media platforms, paid media channels
Responsibilities
Build and lead digital policy communications strategies; oversee US digital assets (website, newsroom, social); direct paid media and advocacy campaigns; partner with Policy, Legal, and Government Affairs teams; translate complex policy issues into digital content; mitigate reputational risks; establish content workflows and best practices; lead and mentor communications teams; drive innovation in digital storytelling.
Seniority
Executive/VP level, hands-on leadership