Head of AI Search & Organic Growth | Bankrate
Core
Own AI search (AEO/GEO), SEO, and content as a unified system to drive qualified demand into Bankrate's rate marketplace.
Role type
Head of AI Search & Organic Growth (Executive)
Builds
AI-native organic growth system, frameworks for LLM citations, and revenue-generating content.
Domain
Financial services / AI Search / SEO
Required skills
AI search strategy (AEO/GEO), SEO leadership, revenue accountability, team building, AI workflow implementation, executive communication
Preferred skills
Experience scaling organic functions, deep knowledge of LLM citation mechanics, regulated industry content expertise
Technologies
LLMs, AI Overviews, agentic workflows
Responsibilities
Define strategy for visibility in AI-generated answers and LLM citations; maintain traditional search strength while unifying with AEO/GEO; own revenue and contribution from organic; build and develop a high-performing team; run operations on AI and agentic workflows
Seniority
Executive, strategy & mentorship