Campaign Analytics, Data Analyst
Core
Support performance analytics, reporting, and data analysis for Sportsbook generosity campaigns to understand spend impact and effectiveness.
Role type
Data Analyst (Campaign Analytics)
Builds
Performance reports, customer segmentation, and actionable insights for generosity initiatives.
Domain
Sports betting / iGaming
Deliverable
dashboards & analysis
Required skills
SQL, Microsoft Excel, data manipulation of large datasets, statistical analysis, Python, data visualization
Preferred skills
AI tool usage, sports betting industry experience, Tableau, sports interest
Technologies
SQL, Microsoft Excel, Python, Tableau
Responsibilities
Deliver high-quality analysis and reporting on generosity campaign performance; Analyze customer behavior and promotional engagement to identify trends; Conduct exploratory analyses to optimize generosity initiatives; Support campaign measurement by validating data quality; Leverage AI to accelerate work while managing error risks; Create clear visualizations and explanations of results; Collaborate with stakeholders to identify value-add projects.
Seniority
Junior to Mid-level (1+ years experience)
