Principal/Senior VIP Product Manager, Onshore Markets
Core
Define and own the VIP product strategy and roadmap for high-net-worth clients across regulated markets, integrating trading, earn, and asset products.
Role type
Senior IC product manager (VIP/Onshore Markets)
Builds
Personalized VIP product propositions, benefit programs, and customer lifecycle journeys for high-net-worth clients.
Domain
Crypto exchange / Web3 / Financial services
Deliverable
product features
Required skills
Product strategy, roadmap planning, high-net-worth client segmentation, crypto and Web3 exchange products, customer benefit and loyalty programs, cross-functional collaboration, data-driven decision making, market research, competitor analysis.
Preferred skills
Experience building products for high-net-worth clients at a crypto exchange or financial institution, fluency in additional languages.
Technologies
CRM systems, trading platforms, Earn products, asset management tools.
Responsibilities
Define VIP product strategy and value proposition; Develop VIP offerings and benefit programs; Partner with Relationship Managers to understand client needs; Design customer lifecycle journeys and campaigns; Collaborate with Engineering, Design, and Risk to deliver solutions; Measure impact on client experience, trading activity, and AUM.
Seniority
Senior, hands-on IC