Senior Manager, Experiential Marketing & Events
Core
Own end-to-end global experiential marketing and events strategy, including annual roadmaps, budget management, and planning/execution of flagship brand activations (e.g., POSSIBLE, CES, Cannes).
Role type
Senior Manager, Experiential Marketing & Events
Builds
Flagship brand activations, regional events, and immersive experiences for advertisers and publishers.
Domain
Advertising technology (AdTech) and Experiential Marketing
Deliverable
product features
Required skills
Strategic planning, immersive experience design, vendor management, budgeting, Salesforce proficiency, content capture platform usage, global event execution
Preferred skills
Adtech or media environment experience, executive visibility management, cross-functional leadership
Technologies
Salesforce, Splash, Monday.com, content capture platforms
Responsibilities
Define experience KPIs tied to brand awareness and revenue; track and report event performance and ROI; coach and develop direct reports; manage global network of agencies and production partners; collaborate with Sales, Brand, Creative, and Executive Leadership.
Seniority
Senior Manager, hands-on leadership with direct reports
