Senior Product Manager - Ad Fraud (Application Security)
Core
Own the product vision and roadmap for Cloudflare's next-gen IVT and Ad Fraud detection and data products for the advertising industry, translating network signals into data products to help advertisers fight fraud.
Role type
Senior Product Manager (Ad Fraud & IVT)
Builds
IVT and bot data products for the advertising industry
Domain
Ad Tech / Application Security
Deliverable
production ML models | product features
Required skills
Product strategy, IVT landscape knowledge, MRC accreditation standards, TAG certification requirements, programmatic advertising supply chain expertise, stakeholder alignment, cross-functional collaboration
Preferred skills
MRC accreditation processes, TAG certification, ads.txt/sellers.json/SCO/IAB Tech Lab standards, privacy regulations (GDPR/CCPA), data licensing/clean rooms, API/SQL/log analysis, pricing strategy
Technologies
IVT data, bot scores, threat intelligence, traffic quality classifications, APIs, SQL, data pipelines
Responsibilities
Build strategy and design for IVT and bot data products; act as domain expert on IVT landscape and standards; work with large enterprises to build solutions; collaborate with Bot Management, Threat Intelligence, Data, Engineering, Legal, Privacy, and Business Development teams; coordinate with external industry bodies (MRC, TAG, IAB Tech Lab)
Seniority
Senior, hands-on IC
